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Strong Strategy.
Lasting Value.

ZERMISA helps new and growing businesses clarify their market position, differentiate with purpose and build a brand system that lasts.

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To protect quality, we take on no more than 3 projects at a time.

What we tell you up front

We work with many businesses across different industries. Handing your brand to someone else is not easy, so we are open about how we work from day one.

  • We write down the reason for every decision.

    You always know what is being done and why. You never leave a meeting with open questions.

  • No surprise costs.

    Scope, timeline and revision limits are written in the proposal. Anything new is discussed with you first.

  • We truly make time for your project.

    We work with no more than three brands at once. When you need us, you will find us.

  • Your information stays yours.

    What you share is used only for your project. No work is shown as an example without your permission.

  • We hand the system over to you.

    When the project ends, you do not depend on us. Your team can run the brand on its own.

First, we listen.

Every project moves in seven steps. Each step has a clear owner, approval point and delivery criterion. We make decisions together in regular one-to-one sessions and record them with their reasons.

  1. Discover

    We learn your business, market, competitors and goals. Strategy starts from facts.

  2. Qualify

    We set the right scope and priorities, so you know what to focus on now and what can wait.

  3. Align

    We agree on goals, audience and expectations. Everyone starts describing the same brand.

  4. Develop

    We write the positioning, differentiation and messaging strategy. Findings and assumptions are always kept apart.

  5. Systemize

    Tone of voice, brand principles and consistency standards become a system your team can use on its own.

  6. Activate

    A 30, 60 and 90-day roadmap: what gets done, who does it and how it is measured.

  7. Review

    We look at the results together and fix what is not working. The system grows with your brand.

From strategy to systems.

At the end of the project, you keep three things.

  • Brand Strategy Blueprint

    Who you serve, how you stand apart from competitors and the words you use to say it.

  • Brand Operating System

    Tone of voice and brand rules. Your team can make the right call without asking us.

  • Activation Roadmap

    What happens in the first 30, 60 and 90 days, who owns it and how it is measured.

See the packages Request a proposal

Strategy and execution are one.

Brand strategy, visual identity, website, search visibility, advertising and content cannot be treated separately. With our strong team, we run them all from one strategy, under one roof.

  • Brand strategy

    Positioning, differentiation, messaging and brand management principles.

  • Logo and visual identity

    A logo, colour and type system that tells your strategy at first sight.

  • Website

    Structure, content and build shaped by your strategy.

  • SEO and GEO

    Being found on Google and in the answers of AI assistants such as ChatGPT.

  • Meta ads

    Setup, management and measurement of Instagram and Facebook ads.

  • Social media and content

    Content calendar, post copy and account management.

No more than 3 projects at once.

We keep our calendar limited so every project gets the time it deserves. Pricing depends on scope; we send a written proposal after a discovery call.

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Founder
Merve Nur Özkan
Based in
Ankara, Türkiye
Team
Experienced specialists
Way of working
One-to-one strategy sessions

Built on real field experience.

Merve Nur Özkan has worked on the positioning, competitor analysis and content strategy of three brands at the same time. She has sat at the table with more than twenty corporate companies and built a CRM system from scratch. Today she works at ZERMISA alongside a team of experienced specialists.

Our principles

  • Understand first
  • Keep findings apart from assumptions
  • Give a reason for every decision
  • Decide together
  • Build a system you can use
  • Limited capacity, full attention
Get to know ZERMISA

Questions before we start

Who does ZERMISA work with?

New businesses, entrepreneurs and new brands, as well as growing companies rethinking their brand. Our first market is Türkiye, with global markets to follow.

Do you also help with logo, website, SEO and ads?

Yes. Our team supports logo and visual identity, website, SEO, GEO, Meta ads and social media content. We treat them as parts of one strategy rather than separate jobs.

How long does a project take?

It depends on the scope. At the start we agree on milestones, delivery dates and approval points in writing.

Why are prices not on the website?

Every business has different needs. After you fill in the form we hold a short discovery call and send a written proposal based on scope. Payment terms are stated in the proposal.

How are revisions and extra work handled?

Revision limits, additional services and scope changes are written clearly in the proposal. There are no surprise costs later.

Will the information I share stay confidential?

Yes. Anything you share is used only for that project. We sign a non-disclosure agreement when needed. No work is shown as an example without your permission.

Let's get started.

Fill in the short form. We will review the fit and write to you to set up a discovery call.

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